If this sounds familiar, Cruise Lines International Association (CLIA), the industry's main marketin

If this sounds familiar, Cruise Lines International Association (CLIA), the industry's main marketing group, south beach hotels used to promote with a 24-hour sale. Last year the agents sold $47 million in cruises during the month-long promotion, according to Bob Sharak, executive vice president of CLIA.
But there will be temptations during the sale week including south beach hotels discounted fares, two-for-one deals, onboard spending credits (that you can use for things like drinks), spa credits (that you can use for a massage) and more.
As a sampling, those booking a Celebrity cruise will receive a $50 to $150 onboard credit, south beach hotels the offering applying to nearly every sailing between Jan. 1, 2012 and Apr. 30, 2013. Italian line Costa is promoting fares from $749 for select 10-day south beach hotels sailings and from $399 for weeklong cruises. And Avalon Waterways is discounting select European river cruises south beach hotels by up to $1,000 per person on some dates.
More than 4,900 agencies have signed on to do physical events during the sale week such as cruise nights your agent invites you to a party to hear about cruises and virtual events online, according to CLIA.
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