When Jack Taylor started Enterprise Rent-A-Car, he had one simply philosophy, Take care of your cust

When Jack Taylor started Enterprise Rent-A-Car, he had one simply philosophy, Take care of your customers and your employees first, and the profits will follow. The company recently launched its first advertising campaign in two decades, it first launched in September in French cruise vacation dallas travel agency and now in English.
Our past ad campaign cruise vacation dallas travel agency contributed to exceptional brand recognition and put Enterprise Rent-A-Car s We ll Pick You Up promise on the map. But now we want our customers to learn more about the Enterprise story and who we are as a company, said Enterprise brand director, Jim Stoeppler. This campaign will go beyond the rental transaction to emphasize our uncompromising commitment to customer service in Canada.
cruise vacation dallas travel agency The new campaign called The Enterprise Way, is a integrated marketing campaign features a wide variety of Enterprise s Canadian employees expressing the brand s customer service focus, culture and heritage in their own words. The creative for the new campaign was developed by Cannonball Advertising and Promotion; PHD Media Network executed the media buy.
Dave "The Connector" Forde has been involved in the technology industry across Canada for over 10 years in sales and marketing roles, he launched PR In Canada, and on Profectio (which covers the Canadian Advertising and Marketing industry), find Dave on Twitter, also on Facebook and LinkedIn.
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