среда, 18 февраля 2015 г.

John, Thats a very good question. Don t forget for six years the BTA gave Carnival Corporation a tot


After three years on the road with Globus Gateway, scottish golf travel packages I felt that I had the confidence and knowledge to start my own tour operation. Among our first customers was my now wife, who later joined the fledgling business and played a vital role in its growth.
A couple of weeks ago I wrote about my introduction and what became almost a addiction to the tourism scottish golf travel packages industry. (See 100 years in the hospitality industry! ) In this column I would like to continue with part two.
After three years on the road with Globus Gateway, I felt that I had the confidence and knowledge to start my own tour operation. Of course scottish golf travel packages it’s a lot more difficult than it initially sounds. Start small and grow was the plan. Using my savings, I purchased a Ford 12-seater minibus and began by driving and guiding my own long weekend tours to Paris, Amsterdam, Brussels and Brugge based from a small office in Britain’s most easterly inhabited island, called Mersea.
We soon outgrew the minibus and started chartering other firm’s scottish golf travel packages coaches. We knew there was a market for travellers who wanted a high standard scottish golf travel packages of transport scottish golf travel packages from a convenient departure point, to stay in nice hotels, but at an affordable cost. It went far beyond price though, we wanted to get it right, without compromise.
Our groups stayed in beautiful hotels scottish golf travel packages which included the Inter Continental and Schweitzerhof in Berlin, Admiral Copenhagen, Pultizer Amsterdam, Cayre, de Castiglione scottish golf travel packages and Concorde Lafayette Paris, Royal Windsor, scottish golf travel packages Brussels and Crowne Plaza Hamburg Hotels that normally would charge room rates far above our meagre budget.
For instance, the Inter Continental in Cologne would be full with business people Monday to Thursday nights, but over the weekend, occupancy would plummet to less than 30 per cent. We soon discovered that if the holiday duration was right and the product quality high that many people would take three or four breaks a year.
Ten years after I drove and escorted that first Paris long weekend, we celebrated by inviting as many clients as possible for a special anniversary day on the 26th March 1986. 26 coaches transported over 1,300 people across the English Channel on one of the ferry operator Townsend Thoresen’s newest ships, which was renamed ‘Spirit of Incentive’ for the day, in honour of our company’s  business achievement during scottish golf travel packages the previous decade.
Growth was mostly achieved by word of mouth, our customers became our marketing ambassadors and introduced their friends and family. However, again, we introduced some unique marketing concepts. One of which I am especially proud was persuading a web offset printer to, for the very first time, produce scottish golf travel packages a 16 page full colour brochure for less than BDS$0.15 cents each.
At that time the largest circulation free newspaper, the Yellow Advertiser, was based in our area and distributed 750,000 copies weekly. It was a rather drab grey publication, so a colourful insert falling out when opened grabbed attention.
It was, when I look back, an enormous financial gamble. A spend of GBPounds 36,000 (almost BDS$120,000) in one single shot. We needed a 2 per cent holiday  booking response to justify the expense. By the end of the first week, it had already surpassed 5 per cent.
Years ago that experience was germane to the tourism and people awareness, That playbook wont work today. the tourism industry scottish golf travel packages has not kept up with the changing times. look at the caribean on the whole which is suffering from a diminished air lift and the emergence of Cuba which is slowly coming on line for worldwide tourism, especially from the US. BGI in particular has missed the boat by not developing the meeting and conference business.. Inept BTA can and yet will not see how that market will solve slumping scottish golf travel packages arrivals.. Time to revise and update the playbook before Cuba opens up. . .
hmmm, There could in fact be very many more parts to the story, scottish golf travel packages but some may feel its very self indulgent and the last thing I want to do is alienate people. I would like to cover the two years or so that followed the last part, because scottish golf travel packages it was a learning experience for me and I am sure many other small business owners could equally benefit.
You were fortunate to work in countries that had freely traded currency. Nobody scottish golf travel packages could have predicted the worlds current scottish golf travel packages economic climate. At this stage the US$ is the strongest currency in the world and it does not look like that is going to change for quite a long time. That makes the Barbados dollar also one of the strongest currencies in the world and that is simply not the case, nor is it sustainable. The fixed currency valuation makes visiting the island even more expensive than it already was while at the same time making other destinations who have free trading currency much more competitive. Fixed currency is a ticking time bomb for the tourist sector that will eventually have a severe effect on everyone on the island.
John, Thats a very good question. Don t forget for six years the BTA gave Carnival Corporation a total of $2.4 million to guarantee 400,000 cruise ship passengers a year. For sometime that only produced ONE ship each week in the summer months.
Are you still operating an hotel? you seem to have so much time to write these columns. Stop promoting yourself. Let others do it for you. You are turning off many persons who know that you have a contribution to make but you need to stop being an expert on everything Tourism.
Many seasoned or new travellers scottish golf travel packages to the Caribbean scottish golf travel packages are looking for more exotic, variedly interesting, affordable, value for money destinations. Do you think Bim fits the bill when compared to Cuba and Jamaica?
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