So what makes them potentially the JetBlue of car-rentals? Well JetBlue started out with a fleet of

I don't usually talk about specific startups, much less non-miami startups. However rental cars in tampa fl this one caught my eye the other day: Silvercar . Silvercar who just raised $11.5M from various funds in their series rental cars in tampa fl A round is hoping to disrupt the rental car market. The rental car market is a $30B+ a year market dominated by the likes of Hertz, Avis, and Enterprise.
So what I find interesting is where Silvercar is starting rental cars in tampa fl fleet wise. They are picking an entire fleet of Audi A4 vehicles rental cars in tampa fl to fill up their fleet. The A4 is a fine looking car, sporty enough, and luxurious rental cars in tampa fl enough. What I find interesting about this choice is all the cars will be silver in color (which helps with branding silver car), the same make and model (which reduces maintenance costs dramatically), and nice enough for business travelers to pick them over the town car or Chrysler 300 that the other companies are renting out.
So what makes them potentially the JetBlue of car-rentals? Well JetBlue started out with a fleet of all Airbus a320s with nice, but not extravagantly appointed planes, and a very straightforward and technologically rental cars in tampa fl advanced service. Silvercar is following in these footsteps. You will unlock their car w/your smart phone, each car has onboard computers that will sync to your preferences and monitor all the car info (gas levels, miles driven, etc) and report it all back automatically.
Considering that the rental car market is getting attacked from multiple angles (one could argue zipcar rental cars in tampa fl is disrupting this or even car2go), it will be interesting to see how this slow moving market rental cars in tampa fl responds to silvercar and other potential disruptors like it. Hertz was reportedly trying to compete with Zipcar through a subsidiary at one point. This reminds rental cars in tampa fl me of a NY-London rental cars in tampa fl business class only jet service which was around a few years back (all went out of business btw )
Will this work? Maybe. I like the idea, but it needs to expand to business traffic hubs (LA, SFO, SEA, BOS, NYC, WAS, DFW, ATL, MIA, CHI) and potentially partner with airlines and others who book biz class seats regularly.
This is the personal blog of Brian Breslin. All the opinions and ideas are my own. I write about Miami, technology, startups, sports, cooking, and more. This blog is a brain dump of things I find interesting.
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